EURO-YACHTING connects the hotel industry and YachtCharter in a disruptive, smart way, creating offers for future hotel partners to provide coordinated, unique yacht trips for their guests: "the outsourced exclusive hotel room with added value". In this way, hotels and hotel chains that are already a strong, desirable brand extend an enhanced offering that is explicitly tailored to them and in line with their values to extend and expand the Customer Lifetime Circle.